Monarch Beach, CA 92629
May 13, 2016
We first noticed South Mountain Yachts in our marina several years ago.
The owner Lou came by the docks and would introduce himself,
offer assistance with new boaters etc. Just a genuine person to talk with.
Never expecting anything he just built relationships and a rapport with the tenants.
When it came time to sell our boat my wife and I thought thru the most sensible approach
on how to chose a broker.Thinking of how the economy has cycled severally
over the past 12 years we looked at who had been in business and who was still in business.
South Mountain yachts had weathered all the ups and downs and seemed to be a solid choice.
The number of boats that displayed the South Mountain sales signs far exceeded all
other brokers combined in our marina. We decided to sit down and have a chat with
Lou the owner on selling our boat.
Everything Lou said made absolute sense.
From how the boat should appear to both men and women to what
work should be done to ensure the future owner was making a good purchase.
His prowess on presenting the boat not as we the owner but how others truly perceive it
as theirs was very important. I personally am one of the most meticulously clean
owner’s and maintainer’s and have nothing but great comments every season on the water.
Lou educated me that although our boat was “Virgin” that would not matter to potential buyers.
The boat needed to be presented in a neutral manner for others to picture how they would own it.
This was a surprise to myself. Nonetheless this worked.
We were told the average market time for boats is just under a year.
Doing exactly what Lou asked us to do a family found our boat exactly what they wanted.
Under 4 months market time. In fact, the buyer husband communicated that when
his wife saw our boat the deal was pretty much done!
From the beginning to the end Lou was with us taking pictures and videos, prepping the boat and dealing with the buyer’s broker to ensure all parties were satisfied. My wife and I would consult and use Lou’s services on our future purchase as well. Great job South Mountain Yachts!!!!!
Dear Lou, On behalf of my son Kyle and I, thanks for providing services well beyond
what anyone could expect. My son lives in Hawaii and I live on Vashon Island, WA.
The three of us form a triangle that is several thousand miles apart on one leg,
and I guess another thousand on the other leg from your brokerage.
Yet, through Yacht World, I found the listing, and found a surveyor, who as it turns out knows you well.
The survey was clean, but we wanted (at your suggestion) a complete
engine evaluation and then complete servicing. You found the resources
and deliveredthe boat to get that done within days of the survey report.
Then we needed to service the trailer for its run to the shipping terminal.
Again, you found the resources and found ways to get the trailer road
ready very economically. Lastly, you arranged the road transportation
and pick up for a Matson run to Oahu.All this was done in a matter of
about 10 days, and neither my son nor I have ever met you, the surveyor,
the engine repair facility, the trailer repair facility or the trucker.
All done professionally and without a hitch. You did all that for your
normal brokerage fee on thesale of the boat. Unbelievable! It is no wonder
when I asked people about Lou Mencuccini, they all unequivocally spoke in glowing terms. All true.
Many thanks Aloha, Wes (dad) and Kyle B.
My wife and I would like to take a moment to thank you for all you did selling our 1996 SeaRay 290 Sundancer. I interviewed several brokers before listing my boat. You were the only one that called back and followed through on what you said.
Throughout our listing and sale you were a consummate professional. You kept us informed every step of the way and generated the most professional flyer / video I have seen done by any broker.
Any time I had a question you were there. Based on your performance and support we sold our boat almost immediately. You have been a pleasure to deal with.
I recommend you to anyone looking to buy or sell a boat. Take care and know that you are the only person I will deal with when I decided to sell my current boat and “go bigger.”
Jay and Amy C.
Buyer of this 290 Sea Ray:
"I cant wait to haul her over to Catalina when the weather warms up.
Thanks for all your help in the sale/buy process.....am very pleased and would send anyone I know in the market to you.
Dear Lou, 8/15/2014
I just wanted to drop you a note thanking you for your remarkable abilities in my recent boat transaction that you handled for me.
We contacted you 10 days before the 4th of July to buy a 22 foot Duffy. Not only did we buy the boat, you had Duffy Care performed on it, had a custom Boat Trailer builtfor it, arranged transport and delivery to Texas before the 4th! Unbelievable!!!
You oversaw the loading of the boat personally and you secured and parked the loose items and had the boat shrink wrapped for transport. The boat arrived in Rockport, Texas without a scratch. Thanks again for an expeditious and pleasant experience. I would highly recommend you to anyone wishing to purchase a boat from you.
Thank you for your efforts and advice. You made the difficult easier and I appreciate it!
I will thank you Lou!
Rodger Gr... 8/15/2014
Lou, after careful consideration my wife and I have decided that we are not going to purchase the vessel . It is not in the condition we had hoped for and for many reasons will not serve our purpose. Lou it has been a pleasure to work with you in our effort to find a boat. You are a true gentleman did an excellent job in representing the seller as well as our interests. Thank you, Jxxx Oxxxx 7/31/2014
I met Lou through a doc mate at Sunset Marina and never looked back.
I lost my husband in 2010 and there was no one with knowledge re: mechanical issues. Lou stepped up big! He never hesitated to get his hands dirty with anything I needed. I have owned many business's in my life and have never done business with a Contractor, Broker, Banker etc. who was as willing and able to help as Lou.
Just a note to say thank you for everything. You are a pleasure to work with – on top of everything; you do what you say you’re going to do, aggressive in sales and advertising, professional and honest. I’d recommend you to anyone for buying or selling!
I’m glad my boat went to Steve, he seems like a great guy and he will appreciate her like I did. You have no idea how much I’ll miss her…..immensely….but as they say, life must go on.
Take good care and thanks again.
Marlena Selxx 11/29/12
I just spoke to them and they confirmed the pay off. Thank you for your support and professionalism during this transaction. I will recommend you to my friends if they need to sell or buy a boat in the future.
It was a pleasure to work with you on the sale of our Chaparral Signature 30 cruiser. We appreciated your attention to giving our boat good exposure to the market. We were also pleased that you spent so much time on the docks keeping an eye on the boat. The selling process went almost exactly as you predicted and we were very happy with result.
Thanks again for delivering on your commitments.
James Spoxx 9/16/2011
Jeanne and I would be remiss if we did not formally thank you for selling our Monterey 322 Express Cruiser boat. You were the consummate "pro" and you did exactly what you said you would do and when you would do it! You displayed impressive knowledge of used boats and the resale market. You were a pleasure to work with and you worked diligently to sell our boat in less than one-third the time and at a better price than we anticipated. Your experience, integrity and knowledge of the nautical "tricks of the trade," were impressive, indeed!
We found you to be completely trustworthy and were pleased to have you represent us so thoroughly. We commend your effort, appreciate your service and will of course always call you first for all of our boat purchases and sales. We would certainly be pleased to highly recommend you to anybody purchasing or selling a boat. In fact, we have already referred you to our friend and neighbor.
Thank you and continued success...
James Wxxxx,J.D., Jeanne Wxxxx, R.N.
Just a short note to say Thank you for all your support and help with the purchase of our new boat.
We finially have got it in the water, last weekend, at the Gippsland Lakes here in Victoria.
Besides a couple of little things, we are very happy with our purchase.
Once again Thank you!!
Dxxxx Nxxxxx, Australia
Hi Lou, Shirlee and I would like to thank you for excellent and professional job you did in selling our boat. The beautiful photography both still and video, the well designed listing and attention to detail in the selling process was very appreciated.
August 07, 2010 Sheldon and Shirlee 714-7XX-6XXX
I just wanted to say thanks for all your help with selling our boat. Your recommendation to shoot the video worked out great and was fun to shoot. I appreciate all the extra time you took keeping us informed and explaining the process along he way. Take care and we’ll definitely give you a call when we’re ready to get back on the water!
Tom R. 3/9/2010
Thanks for the appraisal & thank you so much for all you
have done with selling our boat. Its a tremendous help in
these slim financial times.
February 01, 2010
Just a note here to thank you for all the work you did in getting the deal together on my recent boat purchase. You made the process work so smooth. Your outright candour and honesty throughout our dealings was appreciated and remarkable. I would highly recommend you to anyone qualified and serious about buying a boat. Thanks for a job well done.
Bruce D... Kelowna BC Canada January 29,2010
"Thanks Lou for all your assistance!
You have made this boat selling process so easy and seamless!!
Can’t believe you sold our boat so quickly and for a good price, particularly in this economy!
We really appreciate your help!
Thanks, also, for going the extra step and buffing those scratches off the boat!
"It was a pleasure doing business with you and we look forward to working with you in the purchase of our next boat! Thanks, again,"
Carol Dec 7, 2009
"Lou, videos look great! ... "
C.R. Boat owner
Santa Maria, CA. US 6/3/2009
Thanks for your help
Lou, just wanted to say thank you for making our boat buying experience
enjoyable. As you know, my wife and I were very discouraged by our
experiences with several other brokers. A friend of ours suggested that we get in touch with Lou. He said " Lou can find you exactly the boat you're looking for, at the right price". You worked hard and in a very few days you found what we had been looking for (42' PT ), at a price we could afford. Then, you worked hard negotiating with the seller, making the process a no brainer for us. It was a pleasure doing business with a knowledgeable professional. Thanks again for everything. We will recommend you to anyone that is considering buying a boat of any size.
Steve and Jean
"I appreciate your honesty through this process, it's been good to deal with.
That being said, do you have anything else for sale that we might be interested in ?
"Just wanted to drop a note in praise of the great job Lou did in selling our boat. During these difficult economic times he marketed the boat professionally and most successfully. What sets him apart is the excellent camera work he displayed. I am always perusing Yacht World and the pictures he dislayed were superior to any I've ever seen. Perhaps more importantly he always made my wife and I feel comfortable and confident in the way he represented us and our boat.
Ron.T. 5/21/2009 Seller
"Thanks Lou you have done a very professional job." From L...F... Buyer 5/22/2009
From Mike T…. (30 FT REAGLE Seller)"Thank God the boat sold when it did, thanks again to your dilligent efforts, or I'd really be in trouble. “
"Thank you for the 2009 calendar.... another one of your great shots!" M.B
"You are the best !! Thank you very much, Best regards," B...D...
" Lou: If we ever get back to being boat owners we will think of you first for sure..."G.M (28 Monterey Seller)
"Lou, I am extremely impressed with your work! The photos you took were excellent! Thank you very much!" Mark 10/25/2007
I wanted to thank you formally for the great job that you did in selling my 34 ft Mainship Pilot. As you know, the boat languished on the market for 6 months with another broker and we never saw a potential customer.
When I signed with you, the traffic started right away and we had an offer within a couple of weeks. Although, that offer did not pan out, you persevered, and continued to bring people to see the boat. In less the two months another buyer was found and the deal consummated.
Your willingness to keep working hard at networking with others brokers to keep the flow of potential buyers was a big plus. Your efforts to assist in keeping the boat looking sharp when customers were coming, was much appreciated. In sales, sometimes it’s the little things that can win a customers appreciation,Lou, your several little things all added up to finding the right customer and pushing the deal through when it counted. So, thanks again and do not hesitate to use this letter as a testimonial of your service. I would be happy to personally recommend your services to anyone.
Jxxx Wxxx April 11, 2007
Re: Sale of my 2601 Sea Swirl
I would like to thank you for your assistances in selling my boat. Your professionalism was much more than I had expected. I appreciate the effort you personally put into getting the boat ready for the sea trial and doing the sea trial when I was unable to help. It is gratifying to know that there are people like you who will step up and do what ever is needed to get the sale completed. If you ever need a recommendation please send them my way.
Rxx Pxxxxm 714 ***- ####
February 8, 2007
Thank you for sale of Bayliner
Good Morning Lou; I wanted to thank you for the quick sale of my boat.Although my boat was not a large vessel, you managed the sale as though it were. You provided great assistance in the sale, mechanically gettting my boat ready and all the paperwork. The sale of a car or boat can be a noose” around your neck but you made the entire process simple (no noose).
would recommend your services to anyone interested in selling a boat.
Have a great day,
Lou, check was in mailbox when I got home today, and I just signed paperwork and will put it in tomorrows mail.
Thanks again for everything you did, your service was above and beyond. If I’m ever in market again or know of someone looking, you would be my first call.
Lou: "I looked further at the listing. Nice photos you took. Thanks for taking the time to be so thorough on this... Thanks,
P B Auto TTTT & AutoTTTT.com
Monday, July 31, 2006
Jodi and I just wanted to drop a note to indicate how impressed we were at the level of service offered during our recent yacht purchase. We not only found you to be knowledgeable about the product but helpful in your understanding of the industry at large. Your professionalism and organization were world class. Thanks again and we’ll see on the water!!!!
Nick and Jodi W**k
Dear lou, I was a pleasure to be working with you,You are a "super excellent",Five diamond , photographer,I have to tell you that the quality of your work is above and beyong expectations !! You are a real Pro,and I will definetely recommend your company to my friends and collegues,again excellent work !!
Thanks for all your help from the beginning to the end. It was greatly appreciated.
34 Silverton Purchaser,
It was a pleasure to work with you on the sale of our Chaparral Signature30 cruiser.We appreciated your attention to giving our boat good exposureto the market. We were also pleased that you spent so much time on the dockskeeping an eye onthe boat. The selling process went almost exactly as youpredicted and we were very happy with result.
Thanks again for delivering on your commitments James S 4/14/12